Source seoquake.com
The tree structure must always be logical. This means that it is useless to create sub-categories when the difference does not justify an excessive departure from the home page. The principle that must guide the structure is simple: the further a page is from the home, the less authority it will have.
So, at least in the initial phase, we tend to follow this thailand phone number list rule when studying the structure of a website: do not go below 3 clicks from the home page . If not necessary and justified, three steps should be enough to reach any web page from the home page. Then, if necessary, we go even further.
The website structure embraces this point. Because the virtuous architecture of the pages is reproduced in that of the URLs. Generate clear and effective communication with this microcopy .
It means using a clean URL structure, possibly without incomprehensible parameters: reproduce the navigation path as it is present in the breadcrumbs . Create a simple and intuitive thread for everyone: this is one of the examples where search engine optimization and UX merge.
Don't leave orphan pages in the tree
True, resources far from the home page lose strength. Because they distance themselves from the resource that has the most resources in terms of link juice . However, there are internal links that should help you manage relationships. The structure of a website helps you identify the network of links in the domain.