Formula to calculate the bounce

[Jannatulmawa]

For example, a low bounce rate is more important for an online store than for a blog due to the different objectives that both pursue. To understand this, it is essential to analyze the functionality of the page. In the case of a blog, its purpose is to redirect traffic to other pages, which favors a quick exit.


When shopping in a physical store, the iceland mobile database customer usually spends a considerable amount of time selecting a product and completing the purchase. In contrast, when shopping online , the user must complete these steps quickly. It is essential to focus on certain values, although they should be considered indicators rather than precise guides to action.


First, let's examine the calculation formula. Since 15 out of every 100 visitors to Mr. X's website immediately closed the page, the bounce rate would be 15% using the following formula: bounce rate rate of a website Now that we have an accurate figure, we can determine the quality of this indicator.