Now that you know about all the latest strategies for B2B lead generation, it is time for action. You will notice that many of the mentioned strategies have existed for years and that is because they are still successful and stand the test of time. The basics are not going to change any time soon.Lead Generation Funnel: What Is It? How to Create a Funnel?
Published by Jamie Finch on May 14, 2021
Sales departments need leads. Without them, they have list of latvia cell phone numbers nobody to sell to. This simple fact makes lead generation one of the most important parts of many sales campaigns.
One of the most obvious answers is to advertise. Prospects see your ad, click on it, go to your website and buy something. Easy, right? If only it was that straightforward.
Around 96% of visitors who come to your site for the first time are not ready to buy yet. They might just be browsing or are maybe looking with a view to buying later. They might be weighing up their options and wondering if they should choose your solution or they are just looking for information. We could go on listing the reasons, but the list would end up being very long.
So many of your visitors are not ready to buy yet means you need to work with them. You need to work with them and nurture them until they are ready to buy something from you. When the time is right, and only when the time is right, do you go on for the sale.