How to create a social eating event in a restaurant
Posted: Mon Jan 06, 2025 5:25 am
The event was obviously open to all, but the communication style, starting from the graphics, the contents chosen to describe the event itself and the photos used, was developed after studying not only the clientele of the venue but above all the message that was intended to be conveyed : novelty, authenticity and exclusivity intended as added value.
What was the winning point of this experiment?
Social Eating: The 2.0 Frontier of Catering
We developed this social eating experiment by setting some very specific elements. Among these: no wi-fi connection , an essential element to give life to the paradox of an event born right on greece phone number the web, which however has the objective of becoming a meeting point between the web itself and real life. Away with "notification anxiety", messages, chats and likes and instead green light to the construction of bonds that start from reality , overcoming the methods that we now use every day in our lives, given the space that technology has taken in our daily lives.
Far from wanting to demonize the usefulness of social networks in relational dynamics, the social eating experiment wanted to offer customers of the restaurant hosting the event the opportunity to carve out some time to "return to the origins", experimenting with all five senses we are equipped with: sight, hearing, touch, smell and taste.
Looking into each other's eyes, scrutinizing a stranger without having had the chance to preliminarily investigate his private life through the information we can find about him online.
What was the winning point of this experiment?
Social Eating: The 2.0 Frontier of Catering
We developed this social eating experiment by setting some very specific elements. Among these: no wi-fi connection , an essential element to give life to the paradox of an event born right on greece phone number the web, which however has the objective of becoming a meeting point between the web itself and real life. Away with "notification anxiety", messages, chats and likes and instead green light to the construction of bonds that start from reality , overcoming the methods that we now use every day in our lives, given the space that technology has taken in our daily lives.
Far from wanting to demonize the usefulness of social networks in relational dynamics, the social eating experiment wanted to offer customers of the restaurant hosting the event the opportunity to carve out some time to "return to the origins", experimenting with all five senses we are equipped with: sight, hearing, touch, smell and taste.
Looking into each other's eyes, scrutinizing a stranger without having had the chance to preliminarily investigate his private life through the information we can find about him online.