Performance of calls to action (CTA)
Posted: Mon Jan 06, 2025 8:05 am
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Custom Events
How does Google Tag Manager work?
Google Tag Manager uses a single snippet of JavaScript code that you add to your site that serves as a container for all the tags you want to manage.
When a user triggers a tag (for example, by clicking a link or loading a page), GTM retrieves it and injects it into your website code.
Then GTM executes the tag.
In other words, GTM only injects and executes a tag when a user triggers one. This helps reduce the overall amount of code on a website and minimizes the risk of implementation errors.
benefits of using gtm
Tags work with other GTM components called hungary phone data triggers and variables to determine when to run code snippets.
Let’s see what tags, triggers, and variables are. And how they work.
What are Tags?
Tags are snippets of code that analytics, marketing, and support platforms use to integrate with sites and apps.
Google Analytics , for example, uses tags to collect data about visitors to a website.
In this case, the Google tag allows you to send data from your site to a connected Google Analytics property.
With GTM, you can create, manage, and publish tags without having to code them yourself.
Choosing Tag Type in Google Tag Manager
Examples of Tags
Here are some examples of commonly used tags. These are tools and platforms that are often installed with GTM:
Custom Events
How does Google Tag Manager work?
Google Tag Manager uses a single snippet of JavaScript code that you add to your site that serves as a container for all the tags you want to manage.
When a user triggers a tag (for example, by clicking a link or loading a page), GTM retrieves it and injects it into your website code.
Then GTM executes the tag.
In other words, GTM only injects and executes a tag when a user triggers one. This helps reduce the overall amount of code on a website and minimizes the risk of implementation errors.
benefits of using gtm
Tags work with other GTM components called hungary phone data triggers and variables to determine when to run code snippets.
Let’s see what tags, triggers, and variables are. And how they work.
What are Tags?
Tags are snippets of code that analytics, marketing, and support platforms use to integrate with sites and apps.
Google Analytics , for example, uses tags to collect data about visitors to a website.
In this case, the Google tag allows you to send data from your site to a connected Google Analytics property.
With GTM, you can create, manage, and publish tags without having to code them yourself.
Choosing Tag Type in Google Tag Manager
Examples of Tags
Here are some examples of commonly used tags. These are tools and platforms that are often installed with GTM: