How Do Keywords Work?
Posted: Mon Jan 06, 2025 8:15 am
Keywords can help search engines determine the content of a web page.
This allows search engines to serve this content for relevant search queries.
So when a user searches for a keyword related to a page on your site, the search engine (hopefully) includes that page in the search engine results page (SERP) for that query.
In other words:
Incorporating relevant keywords is a critical aspect of on-page SEO .
However, simply adding keywords to a page isn't india phone data enough to get it to rank. You need to provide high-quality, useful, and relevant content that includes your chosen keywords.
SEO Infographic with Targeted Keywords
A good keyword search volume can be as little as 100 searches per month. It can also be millions of searches per month.
It all depends on your business, your digital marketing needs and goals, and various related factors.
We'll review some of these factors below to help you determine if a keyword is an appropriate choice for you.
Here are some tips that may help you:
The search volume of a keyword can vary greatly depending on the industry and topic.
Ideally, you want to find keywords with high search volume and reasonable keyword difficulty.
Targeting keywords with zero or very low search volume means people may not find your content in search engines.
If you only target keywords with extremely high search volume, you risk competing with larger, more established sites.
Unless you generate significant traffic to your site (tens of thousands or millions per month), it may not be in your best interest to target keywords with high search volumes on Google (100,000 to 1 million).
This allows search engines to serve this content for relevant search queries.
So when a user searches for a keyword related to a page on your site, the search engine (hopefully) includes that page in the search engine results page (SERP) for that query.
In other words:
Incorporating relevant keywords is a critical aspect of on-page SEO .
However, simply adding keywords to a page isn't india phone data enough to get it to rank. You need to provide high-quality, useful, and relevant content that includes your chosen keywords.
SEO Infographic with Targeted Keywords
A good keyword search volume can be as little as 100 searches per month. It can also be millions of searches per month.
It all depends on your business, your digital marketing needs and goals, and various related factors.
We'll review some of these factors below to help you determine if a keyword is an appropriate choice for you.
Here are some tips that may help you:
The search volume of a keyword can vary greatly depending on the industry and topic.
Ideally, you want to find keywords with high search volume and reasonable keyword difficulty.
Targeting keywords with zero or very low search volume means people may not find your content in search engines.
If you only target keywords with extremely high search volume, you risk competing with larger, more established sites.
Unless you generate significant traffic to your site (tens of thousands or millions per month), it may not be in your best interest to target keywords with high search volumes on Google (100,000 to 1 million).