Well, below I present the success story of Puma, which used live commerce on YouTube to promote the Palmeiras jersey, of which it is a supplier. Follow us! MEET PUMA Puma is a German multinational that produces and sells textile products and footwear mainly for the sports sector.
It is present in 120 countries, where it has more than 800 taiwan whatsapp physical stores, in addition to purchases . Founded in 1948 by shoe factory worker Rudolf Dassler, brother of Adidas founder Adolf “Adi” Dassler, Puma emerged from the factory division Gebrüder Dassler Schuhfabrik ( Dassler Brothers Shoe Factory ), after an argument between the two.
Four years later, in 1952, Puma sponsored 1,500-meter runner Josy Barthel at the Summer Olympics in Helsinki, Finland, winning her first gold medal in a competition. From that moment on, a global escalation began. Today the company has more than 20 thousand employees. In 2022 it earned more than 8 billion euros from the sale of sports products.
It is present in 120 countries, where
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