4.6 6.Create an online brand identity

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4.1 1.Create valuable content
4.2 2.Encourage reviews
4.3 3.Collaborate with influencers
4.4 4.Managing relationships with Digital PR
4.5 5. Optimize SEO
4.7 7.Feeding the sentiment
4.8 8.Listening and speaking to armenia phone data the audience
4.9 9.Check the competitors
5 Why is Brand Reputation important?
6 Monitor Brand Reputation
7 Conclusion
Brand Reputation: What is it?
Brand Reputation is the opinion that people have about the name of a company related to a reference sector. It is the ability that a company has to transmit positive values, to be remembered and to make itself recognizable in the eyes of customers and users.

To give a clear definition:

Brand Reputation is the perception a brand has regarding its ability to meet user expectations.

Brand reputation plays a fundamental role in corporate communication strategies, allowing the company to remain in the mind of the consumer and to differentiate itself from the competition.

It is composed of:

Brand Identity : is the way in which the company presents itself to users through the brand name, logo, mission and vision.
Brand Awareness : is the notoriety and degree of recognisability of the brand.
Brand Positioning : is the positioning of the brand in relation to that of the competition.
How do you build a brand reputation?
Brand reputation is built on a series of elements, such as: